Coloplast
When working at Coloplast, Tor Slotmann reshaped the brand to reflect its core values; ’Closeness to the users’ and ’Making life easier for people with intimate healthcare needs.’
In collaboration with the marketing department, we launched a series of branding initiatives that helped move the Coloplast brand toward its position today.
In collaboration with
LOOP associates
Christian Bech Hoengaard
The collaboration challenged our thinking, and as a result, we strengthened our brand position and refined and redesigned strategically important service brands.
CEO, Ramsay Health Care